Last year, I fixed the New York Times, rescuing its homepage redesign from the realms of insanity that left the mega-organized among us unable to even.

The problem there was a grid pattern on the bottom half of the page with boxes for 27 items and only content to fill 26 of them.  It was maddening.

Now, The Wall Street Journal has gone down a similar path, setting up clear expectations for space to be filled, and yet having nothing there.

Overall, I do like what the WSJ has done with their new look.  Pieces are clearly defined, the visual appeal is much greater than their (boring!) old page and the way they grouped content at the bottom is easy to navigate.

Looks nice, right?  But go down to the bottom and we run into the issue.

Sure, we’re in the neighborhood of super hyper micro specific content, but if you’re going to have a space for eight things, come up with eight things to put there.  Or cut back to four.  Or have the five and three cat pictures.  Something that fulfills the destiny of all that extra white space.

Do the right thing, WSJ.