technology

  • 03 Mar

    Yeah, There’s an App for That

    I love technology, but things may be getting a bit out of hand.

    A lot of video games have advertisements designed into them — billboards you drive past, some kind of statistic brought to you by Company X or the signs at a sports arena.

    It used to be that these were completely made up, generic products that just helped to give the scenes a little more feel of reality. You might see Joe’s car repair, King brand hot dogs or A-1 Auto Insurance.

    But now, games have real ads, and because the systems can connect to the Internet, those ads can regularly change.

    Take the EA Sports hockey game I have for the Playstation 3. I grabbed a picture of the boards this morning as an example:

    That’s a T-mobile ad, and yes if you had taken the time to pause the game and type in the link the website does exist.

    But that’s nothing.

    A new(ish) tool in advertising are these things called QR codes, which are square bar codes you can scan with your smartphone. All you need is a simple app, scan the code, and it will take you to a website for whatever product or company.

    So imagine my suprise when I was playing the hockey game and saw one of the QR codes in a Subway ad along the boards. I didn’t take a picture at the time, but I roughly recreated it:

    Think about the strategy that went into this ad. Subway is banking on the fact that I will notice it, recognize what the QR code is, own a smartphone, have a bar code scanner app, and take the time to pause the game and line the screen up just right — all so I can visit the website they set up for this promotion.

    (Nerd alert: The QR code I recreated will actually take you to the Subway promotion site)

    That’s some incredible technology. Whether we need it is another question.

  • 25 Feb

    Working for the Memories

    Last week I posted an audio story about how my mom and her family communicated with each other by tape when my grandfather was deployed in Vietnam.

    I mentioned the incalculable hours that in some way went into making that post and said I would explain some of the background work you didn’t see.

    In 2009 I was working part time for a company that among other things converted all kinds of old media to digital. That included things like 35mm photo slides, 8mm movie film, reel-to-reel audio tapes, records, VHS tapes and cassette tapes.

    Sitting in my parents’ basement were a box of reel-to-reel tapes, a few movie reels, a film projector and a reel-to-reel player. Since I learned how to use that older equipment, I set to trying to digitize my grandparents’ old stuff.

    I started with the audio tapes:

    Which involved this machine:

    A few years earlier, my younger brother and I had tried to use the machine, but couldn’t quite figure it out. Turns out it was broken anyway. After opening it up, and a quick (lucky) find on eBay, I had a replacement belt for one of the motors and a working machine.

    The transfer process can sometimes be a bit convoluted. In this case, it involved running an audio cable from the tape player to my camcorder, which was in turn connected to my computer. Slightly complicated, but it worked.

    Things went well for a few tapes. For being as old as they are, they sound remarkably well.

    Then while I was playing a tape, a loud BANG and a puff of white smoke came from inside the machine. I quickly unplugged it, recovered from a minor heart attack, and found that it had just blown a capacitor. I had to wait a few days for the new $0.15 modern capacitor to arrive, but it was pretty easy to solder in place and finish the recording process.

    Fast forward to a few weeks ago, when I listened the audio files from each tape on my computer. Using Adobe Premiere editing software, I was able to make little clips of each section that sounded like something I might use in the story.

    I just happened to be going to dinner with my parents, and brought along a (very cheap) microphone and recorder on the off chance my mom was willing to sit down for an interview. I was kind of surprised that she immediately said yes, and her insight I think added a lot to the story I was already forming in my head.

    The next day I started writing the script, but stopped after about a page. What I had wasn’t terrible, but I just wasn’t happy with the direction it was going. Mainly the issue was that I did a lot more of the setup before you ever heard any of the old audio, which is really the whole story.

    I stepped away for a day, and on the Metro ride into work I brought along a notebook and started over. It took a second night of writing on the subway, but I think the result was much better the second time around.

    The next step was recording my audio. Without access to a recording studio, I opted for the next best location — the closet in my bedroom. With the Flashlight app on my cellphone lighting the way, I was able to record my track and feed the audio into my computer.

    From there, it was just a matter of using the editing program to splice together my audio, the interview with my mom and those small clips I had pulled from the original audio.

    The post last week included two pictures from the era. Those are part of more than 1,700 of my grandparents’ 35mm slides that I scanned in 2009. Just like the audio tapes, the pictures are things I had never seen and provide a look into what their lives were like back then.

    They even help connect to our family today. In some of the pictures you can see a striking resemblance between my mom and aunt and some of their kids. The backgrounds of the photos inside their various houses are interesting too. They show a lot of the artwork and decorations they had that were the treasured keepsakes in their house when we packed it up five years ago.

    Many of those things are in our homes today. For example, check out the wall behind my grandmother in this picture:

    As I type this, I can actually reach out to my left and touch one of those scrolls, which are hanging in my bedroom.

    Here’s a bonus piece of audio (50 seconds) from the tapes that didn’t make the original story, with my grandfather talking about where he got the scrolls:

    So, lots of overall work, but definitely worth experiencing those memories.

  • 10 Jan

    Leave a Message After the Beep

    When someone asks you about a voicemail they left a month ago or you come across an email you have repeatedly avoided responding to, there’s a problem.

    Almost two weeks into the new year, I am proud to report I am crushing my goal of addressing that issue. It’s not like I never responded to people, but I found that if I didn’t immediately answer there was a strong chance I would forget to get back to people.

    I used to try to keep my personal email inbox to no more than 25 messages at a time because the client only showed that many items on its first page — anything after that was bound to be forgotten. About once a week I would go through and address a bunch of emails, but that only served to get me down to about 18 messages on a good day.

    Right now I’m at six.

    So if you leave me a voicemail, send me an email, comment here/Facebook/Twitter or even yell something as you drive by on the street — in 2011 I’m going to give you a prompt response.

    Of course prompt is relative. Just like I wouldn’t expect you to respond to my 4 a.m. text, if your message comes while I am asleep (likely in the middle of the day), all bets are off. If I have to research something or craft a diplomatic answer, again, wait times may increase.

    Among other things, one item I forgot about last year was the promise I made to provide a family member with helpful fantasy football information. At Thanksgiving this lapse was blamed for the less-than-stellar performance of her team.

    But while I fully accept responsibility for dropping the communication ball, this incident serves to illustrate the two-way process involved here — if a reasonable response time has passed, please ask again. I may forget once, but not twice. (Ok, maybe twice, but certainly not three times).

    I know you’re ready to test me, so feel free to comment below or on any of the previous posts. CJHANNAS version 2011 is ready.

  • 28 Nov

    Just Crazy Enough to be True

    [Note: This post got really long, so I used some sub-heads if you want to skip to different portions — Unabomber’s Lament near the end is probably the most interesting point]

    Some of the books I read have really nothing to with my everyday life, and after I write about them here I don’t think about them again.

    Chuck Klosterman’s “Eating The Dinosaur” is not one of those books. I finished reading it last week and already I have brought up some of Klosterman’s points in two separate conversations.

    I guess you could describe Klosterman as a culture critic, or as one of the blurbs says, “pop-culture philosopher.” Basically he has spent some time thinking about things that are culturally relevant to people alive today. That means discussing the “reality” of art using Weezer’s Rivers Cuomo or the way technology effects us with the Unabomber’s manifesto. In short, his examples bring to mind phrases like, “I saw that movie,” “I have that album” or “I remember when that guy got arrested.”

    Talk To Me

    One of the early themes in the book is the nature of interviews, and the relationship between interviewers and their subjects. Klosterman writes that as journalists, we ask questions in interviews that we would never ask of our friends or in any normal conversation. And yet, people answer. They accept the “acceleration of intimacy” and open up to someone they usually have never met.

    So why do celebrities, public officials and everyday people involved in newsworthy events respond to interviewers? Klosterman writes, “People answer questions because it feels strange to do the opposite.”

    If you’ve never conducted an interview, this is a key point to understand. We feel naturally compelled to answer questions when people ask. A really effective technique as an interviewer is to wait a second or two after you think the person is done giving an answer before launching into your next question. What happens is this moment where they finish, and then feel compelled to keep going and add onto their response. Why? It feels strange to sit there when someone seems interested in what you’re saying.

    One of the aforementioned conversations about the book was with my younger brother as we drove to and from New Jersey this weekend. With his iPod on shuffle, we heard a lot of songs from bands who were once very popular but now have disappeared from the music landscape.

    Think about a band like Creed. Today it is popular to say you don’t like Creed and can’t understand why anyone ever would. But in 2000-01, you liked Creed. If the song “My Own Prison” came on the radio today with no one else around, you would nod along and enjoy yourself. If someone walked in the room you would change the station and say you’ve always hated Creed. But in 2000, the band had the 4th-highest selling record in the U.S., and a year later had another album in the Top 10. You could make similar statements about bands like Hootie & The Blowfish, Maroon 5 and Limp Bizkit.

    Beauty In The Eye

    Then again, any form of art is open to interpretation. In later essays, Klosterman writes about director Wong Kar-Wai’s “terrible” film “My Blueberry Nights,” which I happened to really enjoy. That may be partially explained by the presence of both Norah Jones and Natalie Portman, but I found the story interesting as well. He’s also clearly not a fan of the CBS geek comedy “The Big Bang Theory,” which my DVR is set to automatically record each week. But whatever. I know from his previous works that he is a big fan of the band KISS, which I could care less about.

    Before reading the book I had heard it was a sort of return to the style of his earlier “Sex, Drugs and Cocoa Puffs” (SDCP). I would partially agree, but would say “Eating The Dinosaur” is much more of a critical selection of essays with less overt humor. Where SDCP is non-stop hilarious for pages at a time, this book is peppered with just a few funny sentences that break up more serious discussion.

    I’ll use the same device and provide some examples to break up my longer piece.

    Last year, one of the books I read was George Orwell’s “1984,” which I had originally read in high school. I wrote then how different it seemed to read it the second time. Klosterman had a similar experience with H.G. Wells’ “The Time Machine.”

    “It became my favorite novel for the next two years, but solely for textual reasons: I saw no metaphorical meaning in the narrative. It was nothing except plot, because I was a fucking sixth grader.” He goes on to describe how as a 30-year-old he tapped into the metaphorical side.

    In an essay complaining about the use of canned laughter in television sitcoms, he gives a great modern way to tell someone to shove it. “Perhaps you think that railing against canned laughter is like complaining that nuclear detonations are bad for the local bunny population. I don’t care. Go read a vampire novel.”

    Miley-Mania

    For those who can’t understand why Miley Cyrus is popular or why so many people watch shows like “The Hills” and “Jersey Shore,” Klosterman has your answer. Certain pop-culture phenomenons that many may describe as “idiotic” or “trashy” serve a few important functions in our culture. “They allow Americans to understand who they are and who they are not,” he says. “They allow Americans to unilaterally agree on something they never needed to consciously consider.” Basically, we don’t need to care about Britney Spears, but she gave us something to talk about and bond over as a society.

    Unabomber’s Lament

    Probably the most interesting section of the book is Klosterman’s discussion of the Unabomber, a.k.a. Ted Kaczynski. I have to admit that even though I was very much aware of Kaczynski when he was arrested, I had no idea why he was called the Unabomber. As Klosterman points out, most of his bombing targets were (UN)iversities and (A)irlines.

    He is quick to point out that Kaczynski is a psychopath who clearly has destructive ideas. But in analyzing the manifesto Kaczynski insisted be published in the Washington Post and New York Times, Klosterman finds the psychopath does have some good points about how technology — more specifically, the Internet — is affecting our culture.

    “Even though he deserves to die in jail, Kaczynski’s thesis is correct: Technology is bad for civilization. We are living in a manner that is unnatural. We are latently enslaved by our own ingenuity, and we have unknowingly constructed a simulated world. The benefits of technology are easy to point out (medicine, transportation, the ability to send and receive text messages during Michael Jackson’s televised funeral), but they do not compensate for the overall loss of humanity that is its inevitable consequence.”

    I was talking with a co-worker last week about the way things like Facebook and smartphones have changed the way we interact, and not always for the better. Kaczynski would say those are technologies that we created, and now feel an obligation to use in a cycle that continues to perpetuate itself.

    As my co-worker cited about herself, we can’t sit in a waiting room without reflexively pulling out our phones to have a text conversation or update our status to let everyone know we are sitting in a waiting room. That changes the way we communicate, and the way we experience the world around us. Gone are those times where we sit quietly and reflect on something or enjoy moments of being completely disconnected from the pace of everyday life.

    I am certainly guilty of this trend. While writing this admittedly long post, I have checked on my fantasy football team, Facebook and Twitter, all while watching a football game on TV.

    Even More Technology

    If you want more on the way technology is shaping us, both beneficially and not, I’ll leave you with two interesting pieces:

    Frontline: Digital Nation

    WNYC’s Radiolab podcast: What Does Technology Want?

  • 14 Sep

    Train to Providence

    I know you are thinking to yourself, “Hey, guy, what are you reading these days? Are you even reading? Do you remember how to read?!”

    Since you asked, I just finished William Faulkner’s “Absalom, Absalom” and will shortly finish Carl Hiaasen’s “The Downhill Lie.”

    You haven’t seen a post about the Faulkner book because the man’s writing style may be deliberately aimed at rendering your brain useless and in my sick state I do not have the capacity to fully tackle that post. Fortunately the Hiaasen book is as easy as it gets — a nice reprieve both on the mental front and in the sense that the other book took forever to get through.

    Posts on both books will be up later this week.

    To make this entry really worth your while, I’ll share a quick additional note.

    On my phone’s “home” screen, there is a little section that tells you the weather for your current location. It updates my location automatically, but not instantly, which can lead to moments where I tell my phone that I am in fact no longer in Washington, D.C. no matter what it says.

    But this morning it tried to take things an extra step.

    I did in fact leave work in Washington, D.C., aboard a Metro train in the direction of Northern Virginia. Yet when I arrived home, the phone kindly informed me that I was, in fact, in Providence, R.I.

    Fortunately it has since realized its error and figured out that my house is exactly where I left it last night.

  • 09 Jun

    Time for an Office Exorcism

    There are some days you should just push back from your desk, get out of the chair and walk right out the office door.

    Today was one of those days, mainly because I think the office at the part-time gig is cursed or otherwise possessed. For some reason just about every piece of equipment we have decided it didn’t want to work, all at the same time.

    I wanted to transfer some PAL (foreign format) video tapes to DVD. Shouldn’t have been an issue. We have a VCR that plays the tapes…but of course the capture box wouldn’t even register on the computer.

    Time to move onto another project — a seemingly easy request to burn two copies of a DVD photomontage project we did last month. The burner was able to make the discs, but for some reason has decided it will now only print labels all in red ink. Fine, probably not a big deal for the client. Now to make labels to go on the outside of the DVD cases…and we don’t have a single sheet of the correct kind of paper.

    Maybe we can capture some audio tapes instead. The reel-to-reel machine works. The mixer works. The computer even recognizes the mixer. The program that actually captures the audio does not show any audio inputs. Le sigh.

    Ok, we just got a microcassette tape that needs to be digitized. Hm, that would require the mixer that still has no interest in playing nice.

    All of that doesn’t even count the VHS transfer process that was going swimmingly, until my boss’ son turned the computer off.

    At least my peanut butter & jelly sandwich was tasty. Here’s to a more productive tomorrow!

  • 23 Feb

    RU 4 RL? LOL!!!

    I send text messages. I pay a monthly fee to my cell phone provider for a text package. I am not a teenager, which according to one study means I don’t spend an hour every day punching little keys on my phone.

    That hour isn’t time spent in a text conversation, that’s the literal time spent sending the messages themselves–no waiting involved. A Nielsen study says teens with cell phones send an average of 2,272 texts a month, as reported in this Washington Post article.

    That’s equivalent to about 76 messages every day (given a 30-day month). If the teens get 8 hours of sleep, that means sending roughly five texts every hour they are awake. The staggering number is the average per year, which works out to 27,264. That’s a lot of LOLs, GR8 C U THENs and THX BFFs.

    I don’t think I could send that many if I tried, and I’m sure there are thousands of parents who thank whomever came up with a way for them to not have to pay for those texts 15 cents at a time.

    Of course, I wasn’t a teenager when “everyone” had a cell phone, so it’s hard to truly judge the Nielsen data. Back in the day, we had Instant Messenger as the form of communication “everyone” utilized. Your screen name was the ticket to endless banter about today’s history assignment, who smelled on the bus this morning or who was going to the football game on Friday.

    Before the advent of such detached technologies, I suppose people used regular phones to actually speak to one another. Those are the same people who wrote letters and mailed them–with stamps. I’m not saying we should go back to that kind of society; I like the ability to send a sane number of text messages in a month. But maybe certain things shouldn’t be unlimited. Back in the beginning years of the internet, we were all concerned about the number of hours we were using. Now that DSL and cable are practically ubiquitous, “everyone”–myself included–spend more time than is really necessary online. Without that clock, those limits, there’s less of an incentive to pursue other things.

    The text packages are the same way. The article states that the subject family spends $30 a month to get unlimited texts. How different would habits be at $0.15 for every one of those important messages? Surely some of them would be handled in other ways, and maybe that would promote a more well-rounded experience for “everyone.”

    G2G. TTYL.

  • 28 Jan

    Did We Stutter?

    For perhaps the first time in a long, long while, I agreed with action taken by House Republicans. They were the driving force in defeating a bill to delay the DTV switch, which had already passed in the Senate.

    The measure’s proponents, including the Obama administration, argue that switching off the analog TV signals is going to leave too many people without programming. The Associated Press says Nielson estimates 6.5 million households will not be ready for the switch.

    Where have those 6.5 million households been for the last 15 months? If you have a television, and watch it even occasionally, how could you miss the nearly incessant warnings that his was going to happen. The Feb. 17 date has been in print ads, TV/radio ads, newspaper stories and promos done by network TV stars. Did they stutter? Did you think they were kidding?

    The bill would have pushed the transition back to June, when presumably more people would be “ready” for the switch. What good is giving four extra months to people who couldn’t get prepared with years of notice? As I read somewhere this morning, the only way to truly get those 6.5 million people to take the necessary action is to go through with the switch. When they lose their signal on Feb. 17, you can be sure they’ll get a digital converter box that very day.

    Lost in the overall debate is the cost to TV stations. Congress mandated the change, one that cost stations all over the countries boatloads of money to enact. Right now they are all paying to broadcast both digital and analog signals, and certainly expected to be able to shut off the analog transmitter on Feb. 17. Now they have to continue paying for the simulcasting. In a time of already stretched budgets, that means having to cut costs elsewhere.

    So if you missed the message…DTV IS COMING FEB. 17. IF YOU GET YOUR TELEVISION THROUGH AN ANALOG ANTENNA, YOU NEED TO GET A DIGITAL CONVERTER BOX IN ORDER TO CONTINUE GETTING TV. NO BOX=NO TV. GO. NOW!!!!!!!! As mentioned in the ads, for more information visit DTVAnswers.com. NOW!

  • 28 Feb

    What Big Eyes You Have

    This image thing has gone a little too far.

    It’s one thing for celebrities or other looks-minded adults to get plastic surgery, or for models to be airbrushed to touch up professional photos. But kids should just be kids.

    In last week’s issue of Newsweek there is an article about parents paying for touch-ups in their kids’ school photos. School. Photo. Touch-ups.

    That defeats the entire purpose of picture day. You want to capture what the kid looked like in second grade and look back later with a comical comment. If you change Timmy’s freckles or that piece of hair sticking up, you might as well just print out a random kid’s photo from the Internet.

    The article says the service started as a way to take out scrapes and bumps. That’s fine. Those are things that changed the kid’s appearance for a few days, and just happened to come at the wrong time.

    But another company cited offers customers “new hair, skin, makeup, eyebrows and even facial expressions.” That’s completely ridiculous.

    I hated picture day. I’m not the biggest fan of being in pictures today. Yet even with an ability to use Photoshop, I would never think of seriously changing a photo like that. Sure, it’s fun to put your head on Elmo’s body once in a while, but you wouldn’t change the picture you send to Grandma.

    The only good side is that people shallow enough to want to pay for such a service are allowed to hand over money to people willing to take advantage of their vanity. God bless America.

  • 09 Nov

    Fast Food Fantasmagory

    I’ve read a lot of news stories this week: Democrats Seize Control of House; VA Senate Race Still Too Close To Call; ’60 Minutes’ Ed Bradley Dies; Britney, K-Fed Call It Quits. But there’s one that I read every word of, one that had the magic ingredient to keep my attention–food.

    That story appeared in the Boston Globe, detailing the latest use of call centers. These are the centers where you call for help with your Dell, and “Lance” from Delhi walks you through installing your printer, or “Mary” from Moscow helps you check the balance on your Visa.

    The newest iteration is Chuck–or “Chuck”–from New Hampshire asking if you’d like fries with that. That’s right, the next time you roll up to a Wendy’s, your order may not be taken by anyone inside the restaurant or even the same state. To improve efficiency, that position has been outsourced to another location.

    On the surface, that sounds utterly stupid and seems like another example of the downfall of the common worker. But there actually is something to it, at least according to Wendy’s, which is testing the system now in California and looking to expand the program next year.

    The company says it will actually improve both the speed and accuracy of your drive-thru experience. The person taking your order does just that, takes your order. The person making your food makes the food. The person taking your money takes your money. By simplifying everyone’s role, the opportunity for mistakes decreases.

    And I buy that. How many times have you pulled up to a drive thru window and seen a woman with a headset filling three cups with soda, grabbing stacks of napkins, handing you your change, checking your bag for fries, and asking if you’d like any sauce all while taking the order of the guy right behind you?

    I value my fast-food experience, particularly my Wendy’s fast-food experience, and anything the geniuses there think is a good idea, I’m behind.

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