REALLY?!?


In case you were wondering, I am alive.

After the whirlwind month of blogging that was June a few (or 9) days off were definitely needed. Add in that I was also changing jobs and I’m sure you can understand the lack of posts to begin July.

But I bring you great entertainment to get things jumping again. While at the new-ish job today, a co-worker brought my attention to a reporter in Arkansas who made a really poor career choice. I don’t mean poor like he showed up to work without a shirt on or spelled something wrong on air.

No, he and a few of the people at his station made a pair of videos mocking their profession and posted them on YouTube. Oh, and they made them at the station. With station equipment. And used a lot of profanity while also clearly making fun of people in their market.

The videos have been removed from YouTube, but fortunately we live in a world in which nothing can really disappear. The website ArkansasBusiness.com has the full story as well as the videos.

If you are the news director at this station, the crew did you a tremendous favor. It is pretty clear within the first 20 seconds or so that you have no choice but to fire them. If you are one of the reporters involved, how can you not know that project is going to end badly? It’s not like you made an off-the-cuff comment. You spent a lot of time conceiving, shooting and editing two videos over the course of several weeks.

Now the question for them is what happens next. Any news director with a pulse is going to google their names if they apply for another job, and the story about them getting fired is going to be high on the list of results. Though if I were in charge of hiring at a station I would definitely call them in for an interview. Then I would do my best Seth Meyers impersonation — look them square in the eye and say, “REALLY?!?”

July 10, 2010 By cjhannas Uncategorized Share:
Archives